πŸ“ Bolt / Merchants / Onboarding Guides / Bolt Setup Guides / Enable Checkout Features / Enable Checkout Analytics & Tracking

Enable Checkout Analytics & Tracking

Pixel tracking enables Bolt to send events to a merchant’s Google and Facebook analytics platform. Merchants can use this checkout data for metric monitoring. Read our Developer’s Checkout Analytics guide for more information.

How to Add Tracking IDs

  1. Log in to the Bolt Merchant Dashboard.
  2. Navigate to the Settings > Checkout.
  3. Scroll to Checkout Analytics and Tracking.
  4. Select Edit next to the analytics service.
  5. Input your tracking ID.
  6. Update.

You must enable tracking after adding the Tracking ID.

Enable Analytics & Purchase Tracking

After you have added a tracking ID, the following toggles display and are disabled by default:

  • Google Analytics tracking with Enhanced Ecommerce
  • Google Analytics Purchase tracking, turn off to avoid duplicates
  • Facebook Pixel Ecommerce Tracking
  • Facebook Pixel Purchase tracking, turn off to avoid duplicates

Purchase tracking triggers upon the completion of a purchase and pushes the associated details into the data layer. Do not enable this if you already have purchase tracking enabled on your confirmation page as this will generate duplicates.

How to Edit Tracking IDs

  1. Log in to the Bolt Merchant Dashboard.
  2. Navigate to the Settings > Checkout.
  3. Scroll to Checkout Analytics and Tracking.
  4. Select the tracking-id-12345 next to the analytics service.
  5. Edit your tracking ID.
  6. Update.
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